Description Designed to walk beginners through core aspects of collecting, visualizing, analyzing, and interpreting Social network data, this book will get you up-to-speed on the theory and skills you need to conduct Social network analysis.
In addition to the fundamentals of network analysis and the research process, this Second Edition focuses on: Digital data and Social Networks like Twitter Statistical models to use in SNA, like QAP and ERGM The structure and centrality of Networks Methods for cohesive subgroups/community detection Supported by new chapter exercises, a glossary, and a fully updated companion website, this text is the perfect student-friendly introduction to Social network analysis..
With a particular focus on NetDraw and UCINET, the book introduces relevant software tools step-by-step in an easy to follow way.
Using simple language and equations, the authors provide expert, clear insight into every step of the research process--including basic maths principles--without making assumptions about what you know.
Description Designed to walk beginners through core aspects of collecting, visualizing, analyzing, and interpreting Social network data, this book will get you up-to-speed on the theory and skills you need to conduct Social network analysis
