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"What is charisma? And how does it generate Influence and power? World-renowned sociologist Randall Collins explores these questions in a highly readable exploration of charisma and how charisma elevated Jesus, Cleopatra, Lawrence of Arabia, Hitler, Churchill, Franklin and Eleanor Roosevelt, and Madame Mao Zedong"--. "What is charisma? And how does it generate Influence and power? World-renowned sociologist Randall Collins explores these questions in a highly readable exploration of charisma and how charisma elevated Jesus, Cleopatra, Lawrence of Arabia, Hitler, Churchill, Franklin and Eleanor Roosevelt, and Madame Mao Zedong"--
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