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Proven, Profitable, and Sustainable For the past fifty years, leaders in the Business World have believed that their sole responsibility is to maximize profit for shareholders.
In this analytically rigorous and eminently practical book, Bruno Roche and Jay Jakub offer a more complete form of capitalism, one that delivers superior financial performance precisely because it mobilizes and gener.
But this obsessive focus was a major cause of the abuses that nearly sunk the global economy in 2008.
Proven, Profitable, and Sustainable For the past fifty years, leaders in the Business World have believed that their sole responsibility is to maximize profit for shareholders
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