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When customers are truly thrilled about their experience with a product or service, they have the potential to become one of its influential evangelists.
By cultivating a dialogue and then Creating emotion-d.
Creating Customer Evangelists explains how to develop marketing and sales strategies that create communities of passionate customers.
Savvy marketing professionals know that this group of true believers can be leveraged as a potent force to build word of mouth that leads to new customers.
When customers are truly thrilled about their experience with a product or service, they have the potential to become one of its influential evangelists
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