In Challenge EVERYTHING(TM) THE Battle CRY That Blew Sh*t UP AND Invntd Live Brand STORYTELLING(TM) Scott Cullather and Kristina McCoobery the husband and wife co-founders of INVNT(TM), the global Live Brand Storytelling agency(TM) share their story of launching a scrappy start-up - at the beginning of a global recession - and evolving it into a fully fledged global agency business, discuss the power of Live Brand Storytelling and provide tactics for incorporating it into wider marketing stra.
In Challenge EVERYTHING(TM) THE Battle CRY That Blew Sh*t UP AND Invntd Live Brand STORYTELLING(TM) Scott Cullather and Kristina McCoobery the husband and wife co-founders of INVNT(TM), the global Live Brand Storytelling agency(TM) share their story of launching a scrappy start-up - at the beginning of a global recession - and evolving it into a fully fledged global agency business, discuss the power of Live Brand Storytelling and provide tactics for incorporating it into wider marketing stra
