Produs

Innovation Management and New Product Development for Engineers, Volume I: Basic Concepts, Paperback/Rob Dekkers

Name: Innovation Management and New Product Development for Engineers, Volume I: Basic Concepts, Paperback/Rob Dekkers
Brand: Momentum Press
SKU: e519fdd439aeec9e2a08ed94f35b7411
Price: 255.99 RON
Availability: InStock

Vânzător

elefant.ro

Cumpără

Pret

255.99 Lei

Categorie (vânzător)

Foreign Books

Marca

Momentum Press

Produs actualizat în urmă cu 19 zile

Descriere YEO:

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Preț: 255.99 Lei

Caracteristicile produsului Innovation Management and New Product

Brand: Momentum Press
Categoria: Foreign Books
Magazin: elefant.ro
Ultima actualizare: 13-07-2026 00:25:33

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Descriere magazin:
Whereas innovation has become part of daily language, in practice, realizing new product and new service development is a complex and daunting task for engineers, design engineering managers, managers, and those involved in other functions in organizations. Most books on innovation management approach this topic from a managerial or economic perspective; this text takes the actual design and engineering processes as starting point. To this purpose, it relates product design and engineering processes and their management to sources of innovation, collaboration with suppliers, and knowledge providers (for example, inventors and universities), and users. The managerial aspects get ample attention as well as the socioeconomic aspects in the context of product design and engineering. For this wide range of topics, the book provides both theoretical underpinning and practical guidance. Readers and students will benefit from this book by not only understanding the key mechanisms for innovation but also by the practical guidance it offers. The author uses diagrams, models, methods, and steps to guide readers to a better understanding of innovation projects. This practical approach and the link to theory make the book valuable to practitioners as well as engineering students. Book specifications: Dimensions: 229 x 152 Author: Rob Dekkers Cover type: Paperback Publishing Year: 2018 Publishing Month: 8 Pages: 246 Language: English Publisher: Momentum Press Weight: 336 g

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