Produs

Key Account Management, Paperback/Peter Cheverton

Name: Key Account Management, Paperback/Peter Cheverton
Brand: Kogan Page
Price: 302.99 RON
Availability: InStock

Vânzător

elefant.ro

Cumpără

Pret

302.99 Lei

Categorie (vânzător)

Foreign Books

Marca

Kogan Page

Produs actualizat în urmă cu 17 ore

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Key Account Management, Paperback/Peter Cheverton - Disponibil la elefant.ro

Pe YEO găsești Key Account Management, Paperback/Peter Cheverton de la Kogan Page, în categoria Foreign Books.

Indiferent de nevoile tale, Key Account Management, Paperback/Peter Cheverton din categoria Foreign Books îți poate aduce un echilibru perfect între calitate și preț, cu avantaje practice și moderne.

Preț: 302.99 Lei

Caracteristicile produsului Key Account Management, Paperback/Peter Cheverton

Brand: Kogan Page
Categoria: Foreign Books
Magazin: elefant.ro
Ultima actualizare: 02-07-2026 01:12:41

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Descriere magazin:
Any organization\'s key accounts are its lifeblood. Key Account Management puts forward a unique yet straightforward planning methodology for identifying, obtaining, retaining and developing key customers. Key account management focuses on the long-term investment of resources -- both in terms of product quality and account managers -- into a customer that can offer an exceptional return on resources. But which are the key accounts? Are they the ones growing the fastest? The ones who are most financially secure? Or are they the ones who shout the loudest?Now in its sixth edition, Key Account Management takes a long-term, team-selling strategic view of the whole process -- from defining the customer, to managing the relationship and achieving key supplier status. With new material to reflect latest best practice, and new online resources, it stands alone as the premier book on managing key customers.

Key Account Management, Paperback/Peter Cheverton - 0 | YEO

Key Account Management, Paperback/Peter Cheverton - 0 | YEO

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Implementing Key Account Management. Designing Customer-Centric Processes for Mutual Growth, Paperback/Dr Sue Holt

elefant.ro Actualizat in 02/07/2026

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