Love is the surprising emotion That company builders cannot afford to ignore.
Nobody talks about it, but it.
Consider your own emotions and a key insight is revealed: Love is central to business.
You do not merely likethose products, you adore them.
Think about the products and companies That you really care about and how they make you feel.
Genuine, heartfelt devotion and loyalty from customers -- yes, Love -- is what propels a select few companies ahead.
Love is the surprising emotion That company builders cannot afford to ignore