Available for the first time in paperback, the quintessential manual for managers of accounting, legal, consulting, architectural, public relations, and other service-related companies.
While these issues can be complex, Maister simplifies them by recognizing that every Professional Service Firm in the world, regardless of size, specific profession, or country of operation, has the same mission statement: outstanding Service to clients, satisfying careers for its people, and financial success for its owners..
Drawing on more than ten years of research and consulting to these unique and creative companies, David Maister explores issues ranging from marketing and business development to multinational strategies, human resources policies to profit improvement, strategic planning to effective leadership.
Such firms must therefore compete not only for clients but also for talented professionals.
Second, Professional services are highly personalized, involving the skills of individuals.
Professional firms differ from other business enterprises in two distinct ways: first, they provide highly customized services and thus cannot apply many of the management principles developed for product-based industries.
International expert and consultant David Maister offers a brilliant and accessible guide to every management issue at play in Professional firms. coauthor of In Search of Excellence.
When it comes to understanding these firms, David Maister has no peers.--Tom Peters.
The Professional Service Firm is the best model for tomorrow\'s organization in any industry.
Available for the first time in paperback, the quintessential manual for managers of accounting, legal, consulting, architectural, public relations, and other service-related companies
