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SPIN (R)-Selling - Neil Rackham

Name: SPIN (R)-Selling - Neil Rackham
Brand: Neil Rackham
Price: 351.46 RON
Availability: InStock

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libris.ro

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Pret

351.46 Lei 390.51 Lei

Categorie (vânzător)

Business Management

Marca

Neil Rackham

Produs actualizat în urmă cu 6 zile

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SPIN (R)-Selling - Neil Rackham - Disponibil la libris.ro

Pe YEO găsești SPIN (R)-Selling - Neil Rackham de la Neil Rackham, în categoria Business Management.

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Preț: 351.46 Lei

Caracteristicile produsului SPIN (R)-Selling - Neil Rackham

Brand: Neil Rackham
Categoria: Business Management
Magazin: libris.ro
Ultima actualizare: 02-07-2026 01:12:41

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Descriere magazin:
n nTrue or false? In selling high-value products or services: \'closing\' increases your chance of success; it is essential to describe the benefits of your product or service to the customer; objection handling is an important skill; open questions are more effective than closed questions. All false, says this provocative book.n nNeil Rackham and his team studied more than 35,000 sales calls made by 10,000 sales people in 23 countries over 12 years. Their findings revealed that many of the methods developed for selling low-value goods just don\'t work for major sales. Rackham went on to introduce his SPIN-Selling method. SPIN describes the whole selling process: n n- Situation questions n- Problem questions n- Implication questions n- Need-payoff questions nSPIN-Selling provides you with a set of simple and practical techniques which have been tried in many of today\'s leading companies with dramatic improvements to their sales performance.n

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