Why We Buy

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Why We Buy - Disponibil la libris.ro

Pe YEO găsești Why We Buy de la Paco Underhill, în categoria Business & Economics.

Indiferent de nevoile tale, Why We Buy din categoria Business & Economics îți poate aduce un echilibru perfect între calitate și preț, cu avantaje practice și moderne.

Preț: 104.11 Lei

Caracteristicile produsului Why We Buy

• Brand: Paco Underhill
• Categoria: Business & Economics
• Magazin: libris.ro
• Ultima actualizare: 15-12-2024 01:42:32

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Descriere magazin:
Is there a method to the madness when it comes to shopping? Hailed by the San Francisco Chronicle as a Sherlock Holmes for retailers, author and CEO Underhill answers with a definitive yes in this witty, eye-opening report on the nation\'s ever-evolving consumer culture. Revolutionary retail guru Paco Underhill is back with fresh observations and important lessons in this completely revised edition of his classic, witty bestselling book on our ever-evolving consumer culture. This enlightening edition includes new information on: -The latest trends in online retail--what retailers are doing right and what they\'re doing wrong--and how nearly every Internet retailer from iTunes to Amazon can drastically improve how it serves its customers. -A guided tour of the most innovative stores, malls and retail environments around the world--almost all of which are springing up in countries where prosperity is new. An enormous indoor ski slope attracts shoppers to a mall in Dubai; an uber-luxurious Sao Paolo department store provides its customers with personal shoppers; a mall in South Africa has a wave pool for surfing. The new Why We Buy is an essential guide that offers advice on how to keep your changing customers and entice new and eager ones.