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The current US and global Wine markets are practically unrecognizable from when the second edition of this text was published.
This new, Third edition of the bestselling Wine Marketing book in the English language explores these and many more new and surprising features of the mo.
Advanced packaging tech can reveal chemical spoilage, verify provenance, and can even talk (virtually).
Seventy percent of Americans are online.
Wineries can ship directly to their customers in 45 US states.
The current US and global Wine markets are practically unrecognizable from when the second edition of this text was published
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