"Frugal Value" contests the notion that the answer to our socio-economic and environmental crises lies in existing "sustainable business" practices, which too-often mean business-as-usual.
This book re-thinks the fundamental purpose and role of business to understand how commercial firms might help address the great challenges of our time.. "Frugal Value" contests the notion that the answer to our socio-economic and environmental crises lies in existing "sustainable business" practices, which too-often mean business-as-usual