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" Frugal Value " contests the notion that the answer to our socio-economic and environmental crises lies in existing "sustainable business" practices, which too-often mean business-as-usual.
This book re-thinks the fundamental purpose and role of Business to understand how commercial firms might help address the great challenges of our time.. " Frugal Value " contests the notion that the answer to our socio-economic and environmental crises lies in existing "sustainable business" practices, which too-often mean business-as-usual
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