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Marketing Communications: Integrating Online and Offline, Customer Engagement and Digital Technologies, Paperback/Pr Smith - Kogan Page


Marketing Communications: Integrating Online and Offline, Customer Engagement and Digital Technologies, Paperback/Pr Smith
345 Lei

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(19-11-2024)
Cumpara de la elefant.ro

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" The authors have the uncommon knack of taking the complex and explaining it in a clear, compelling way.
Compared to the comp.
A blended approach to Marketing is in its DNA. " Dave Chaffey, Co-founder and Content Director, Smart Insights This book has the strongest focus of Online and Offline integration of any Marketing communications textbook.
I recommend it if you want to learn the principles of strategic communications and get structured suggestions to create better campaigns. " The authors have the uncommon knack of taking the complex and explaining it in a clear, compelling way


Uneori, aceste descrieri pot contine inadvertente. De asemenea, imaginea este informativa si poate contine accesorii neincluse in pachetele standard.
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