The cofounder and chief branding officer of Red Antler, the branding and marketing company for startups and new ventures, explains how hot new millennial brands like Casper, Allbirds, Sweetgreen, Everlane, and more successfully build devoted fan followings right out of the gate.
Every category is up for grabs, and traditional brands are seei.
We\'re in the midst of a startup revolution, with new brands popping up every day, taking over our Instagram feeds and vying for our affection.
The cofounder and chief branding officer of Red Antler, the branding and marketing company for startups and new ventures, explains how hot new millennial brands like Casper, Allbirds, Sweetgreen, Everlane, and more successfully build devoted fan followings right out of the gate
