Produs

Scientific Advertising - Claude Hopkins

Name: Scientific Advertising - Claude Hopkins
Brand: Claude Hopkins
SKU: 34a17a6b3ac0ba8d6a916aab4e68447e
Price: 99.14 RON
Availability: InStock

Vânzător

libris.ro

Cumpără

Pret

99.14 Lei 123.92 Lei

Categorie (vânzător)

Business & Economics

Marca

Claude Hopkins

Produs actualizat în urmă cu 4 luni

Descriere YEO:

Scientific Advertising - Claude Hopkins - Disponibil la libris.ro

Pe YEO găsești Scientific Advertising - Claude Hopkins de la Claude Hopkins, în categoria Business & Economics.

Indiferent de nevoile tale, Scientific Advertising - Claude Hopkins din categoria Business & Economics îți poate aduce un echilibru perfect între calitate și preț, cu avantaje practice și moderne.

Preț: 99.14 Lei

Caracteristicile produsului Scientific Advertising - Claude Hopkins

Brand: Claude Hopkins
Categoria: Business & Economics
Magazin: libris.ro
Ultima actualizare: 22-04-2026 00:26:07

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Descriere magazin:
nScientific Advertising is a book written by Claude C Hopkins and is cited by many advertising and marketing personalities (such as David Ogilvy, Gary Halbert, and Jay Abraham) as a must-read book. The Book contains many principles that are common in all performance-based marketing today, such as the idea of testing and measuring ad effectiveness, writing to one person, understanding and using psychology, basing advertising on sales, eliminating risk, learning what the thousands want to understand what the millions will buy. It is indeed impossible to say one understands advertising without having a thorough grasp on the material in this book. David Ogilvy wrote that Nobody should be allowed to have anything to do with advertising until he has read this book seven times and The book is widely considered the foundation of direct marketing.

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Produse asemănătoare

Scientific Advertising, Paperback/Claude C. Hopkins

elefant.ro Actualizat in 13/07/2026

36.3 Lei