Description In this groundbreaking book, Bill Price and David Jaffe offer anew, game-changing approach, showing how managers are taking thewrong path and are using the wrong metrics to measure customerservice.
To be successful, companies need to treat Service as a data point of dysfunction andfigure what they need to.
Customer service, they assert, is only needed when acompany does something wrong--eliminating the need forService is the Best way to satisfy customers.
Description In this groundbreaking book, Bill Price and David Jaffe offer anew, game-changing approach, showing how managers are taking thewrong path and are using the wrong metrics to measure customerservice